How we build your WhatsApp bot

Building a great WhatsApp bot isn't just about technology — it's about understanding your customers, your business, and designing conversations that actually work. Here's how we do it.

Our development process

01

Discovery

We start by understanding your business, your customers, and the conversations you have most. What are people asking? Where does the conversation break down? What action do you want customers to take?

02

Conversation design

We map out every path a customer might take — from first message to resolution. We design clear, natural dialogue that matches how people actually talk on WhatsApp (not how they fill out web forms).

03

Build & integration

We build your bot on the Bothub platform and connect it to your WhatsApp Business number. If you need integrations to external systems — CRM, booking software, inventory — we build those too.

04

Testing

We test every conversation path, edge case, and error state before you see a single customer. Real-world testing with your team before go-live.

05

Launch & monitor

Your bot goes live. We monitor the first conversations closely and make adjustments based on real customer interactions — because theory and reality don't always match.

06

Ongoing optimisation

We review bot performance monthly — conversation completion rates, drop-off points, unanswered questions — and continuously improve the experience.

What makes a great WhatsApp bot?

Natural language

It sounds like a person, not a machine. Short messages, simple words, and a tone that matches your brand.

Fast responses

Under 2 seconds for every reply. WhatsApp customers expect instant — and we deliver it.

Smart routing

The right answer for the right question. Complex queries go to humans. Everything else gets handled.

Clear escalation

Customers always know they can reach a human. The bot never leaves them stuck.

Measurable outcomes

Every bot we build has defined success metrics — so you can see the ROI clearly.

Continuous improvement

We treat your bot as a product that gets better over time — not a one-time setup.

Ready to start building?

Tell us about your business and we'll design a bot that fits your customers, your workflows, and your goals.